Only Amateurs Name Drop Steve Ballmer, w/ Mike Nichols
Our guest today is Mike Nichols, a consumer technology and entertainment leader with a proven track record of building growth businesses and exceptional organizations. He’s none other than the former Chief Marketing Officer at Xbox, who played a critical role in turning around the Xbox One release with his customer-centric and innovative marketing campaigns featuring #AaronPaul and #DannyMcBride. But that’s not all—our guest also had a significant impact on the development of Microsoft’s search engine, Bing, which was originally launched as Microsoft Live.