AI Isn’t Magic – It’s Middleware (And That’s Good News)
Large language models aren’t magic. They’re pivot tables for words. That’s the real breakthrough — not a crystal ball, not a robot overlord, but a new way to roll up […]
Large language models aren’t magic. They’re pivot tables for words. That’s the real breakthrough — not a crystal ball, not a robot overlord, but a new way to roll up […]
This isn’t another AI think-piece, it’s a full-on data brawl. Copilot is out here plagiarizing Rob’s pivot table crusade while the self-appointed nerd police try to lock down the definition […]
Pivot tables finally auto-refresh. Humanity wins, but our host Rob Collie is still annoyed. Why? Because he asked for it back in 2007 and got shot down. That little gripe […]
Every campaign has it: that shiny “more reach, lower cost” lever that looks like marketing gold but really just siphons your budget into digital quicksand. We pulled it. The metrics […]
AI is rewriting the rules of analytics. Copilot can pull answers straight from your semantic model and bypass the dashboard entirely. But for all the tech fireworks, the same old […]
Two hundred episodes in, and we’re done with the warm-up! Episode 200 finds Rob flying solo and pulling zero punches on the question everyone’s quietly asking: what’s the future of […]
Most of us have been in the trenches long enough to know when something’s about to flip the script. And brother, we’re standing at the edge of a cliff most […]
AI looks unstoppable… until you hand it a hundred pages of meeting notes. Rob and Justin dig into why context windows and token limits quietly run the show. That “million-token” […]
Back in 2010, Tableau beat smarter tools with a better demo. No brain, all charm and the market loved it. Fast-forward to now: same playbook, new costume. The AI dashboard […]
Let’s say your business runs on sun, sweat, and schedule precision. You’ve got crews in the field, materials that don’t wait, and about 90 minutes to get it right before […]
It started as a side project. Rob Collie built a Power BI model for his rec league hockey team. Just for fun. Just to see what the data could say. […]
AI wants your data, but it can’t handle the truth . . . “We’ll just plug our data into ChatGPT.” Sure. Sounds easy. Rob thought so too, right up until […]