March Madness Hits P3 Adaptive

March has arrived! You know what that means, it’s that time of the year where March Madness is officially upon us! But it’s also a time where analytics can completely transform how you approach March Madness

Written by on March 14, 2022

DAX – A/B Campaign Analysis with Start & End Date Slicers

“Because every good story has a beginning, a middle, and an end.”

Awhile back I posted about promotional campaign analysis factoring in seasonal trends. Now let’s look at another flavor of campaign analysis: comparing results when a campaign is active versus when it was not. Sometimes this is referred to as “A/B Testing.

Written by on April 13, 2011

Guest Post: Dany Hoter on Cube Formulas

“OK, I want the brooding frontman in the foreground, and the keyboard player and drum machine programmer in the back.” -Photographer for the EuroSynth band, MDX I’ve always loved this […]

Written by on March 1, 2010

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