Rethinking the ROI of Dashboards

Rob Collie

Founder and CEO Connect with Rob on LinkedIn

Justin Mannhardt

Chief Customer Officer Connect with Justin on LinkedIn

Rethinking the ROI of Dashboards

For years, dashboards have been the go-to for business intelligence. Built with the best intentions, loaded with visuals, and meant to empower decision-makers. But are they actually delivering?

A recent Reddit thread raised a tough question:
“Has anyone here moved away from dashboards as their main source of insights?”

It’s not the usual “Dashboards are dead” hype. It’s a real challenge from BI pros who build them. The problem?

  • Analysts say dashboards can’t keep up with how they really explore data.
  • Executives and business users aren’t using them as intended, leading to more ad hoc requests, not fewer.

The result? Dashboards end up underused, misused, or worse, ignored.

In this episode of Raw Data, Rob and Justin cut through the noise and get to the heart of the issue. Are dashboards the problem, or is it how we’re designing and using them? And more importantly, what’s the right way forward?

Also in this episode:

Reddit discussion

Episode Transcript

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